Store Facility sees explosive growth
The client wanted to outrank and own the Digital Marketing landscape when it came to competing with the local market. Ultimately, he wanted to see his success ranking at the top for the welfare of his Business.
Goals of the Client:
The client was not only looking for the ability to outrank his competition, but he was also looking to reduce his overall vacancy rate throughout his two locations storage units.
We analyzed the market very closely and began going to work not only on search terms that were relative to the competitive marketplace that the client had desired, but we took the time to show the client that there was a hidden opportunity in the market that they were unaware of.
Further, we tied the keyword research for our search terms and tied them directly back into the Google Search Advertising strategy that was most effective for the benefit of the clients overall reduction in vacancy rates.
The results, of course, were outstanding and the company not only achieved their goals – they blew them out of the water.
The client not only owns the placements they desire for placement within Google, but they also beat out all of their other competitors in their respective positions, and finally, their advertising strategy was not only first place – but they were universally paying less for their advertising per click than their competition, they were maintaining an average higher position!
Of course, the customer opportunities followed suite.
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